From guesswork to certainty
Behind every great product are many small, incremental changes driven by iterative testing. We've developed a lean and systematic validation model that zeros in on what truly matters: real customer behavior data.
Trusted by innovative companies worldwide
Skip the delays and unreliable product feedback!
Most market validation methods often rely on biased opinions and take years to complete. With our lean and unbiased method, we validate essential product assumptions quickly with genuine, real-world market insights.
Concept validation
Understanding market reaction to your new product concept.
- Problem identification
- Value propositions
- Unique selling points
Customer segmentation
Identifying and segmenting your potential buyers.
- Target groups
- Target markets
- Target demographics
Commercial viability
Assessing potential buyers' willingness to pay.
- Concept features
- Optimal pricing points
- Willingness to pay
Are you looking for specific answers about your new products?
From concept ideation to re-innovation..
Market validation is crucial for sustainable growth at every stage.
Imagine the competitive edge your business could gain by making informed decisions based on genuine customer behavior, not just opinions and focus groups.
Why the Nordics' largest insurance company trust us with their innovation...
"Our team's goal is to generate new revenue for Tryg and find some value propositions that customers are willing to pay for.
We found that this very honest validation in the market is an important insight for us to have. We really want that honest opinion to test, would customers go in the our platform not knowing that they are in a test."
Line Dalsfort
Head of Nordic Innovation Discovery at Tryg
Get started now!
Transform your ideas into market-ready products with rapid, secure, and unbiased validation!
©2024 pree.to, All rights reserved.
CVR 35256709