FOR INNOVATION MANAGEMENT
Your ideas, tested in the market, in a flash!
We’ll help you filter out bad ideas fast and bring the right ideas to market even faster!

They can’t all be winners..
80%
of all ideas fail when they hit the market.
*Nielsen
32%
of innovation executives struggle to select the right ideas.
*BCG
So we take the risks out of your innovation through small experiments.



INNOVATE FASTER
From idea to market, at lightning-speed!
Don’t get stuck in thought-land and get your ideas out in the market. We offer an efficient method to identify the RIGHT ideas to invest resources in. No more guess-work!
INNOVATE BETTER
Actionable data from potential customers
Potential customers can decide in a real-life setting to “buy” your product so you can make strategic business decisions based on real customer insights. Smarter feedback, faster decisions!






INNOVATE BETTER
Actionable data from potential customers
Potential customers can decide in a real-life setting to “buy” your product so you can make strategic business decisions based on real customer insights. Smarter feedback, faster decisions!



INNOVATE CHEAPER
Get rid of bad ideas before they start eating all your resources
Kill the bad ideas before you start spending valuable resources building it. Efficient and cost-saving!
FEATURED CUSTOMER STORY



How KRING Venture Studio validated its early-stage idea, OTIO
We worked with KRING to validate an early-stage idea and determined its overall market interest and commercial potential. Using our Flashtest approach, we learned that initial interest for the product is present, however, data shows that the value proposition needs to be tweaked.
“Before our investors were willing to jump in on this early-stage idea, they needed validated data on how the business case would look like”
Martin Kring, Co-Founder & Partner, KRING A/S



Product innovation is
your strength, market
experimentation is ours.
Together, we’ll bring the right ideas to market, faster!
We’ll handle all of the test setup, implementation, and iteration, and present you structured key insights so you can build better products based on real customer feedback.
Test goals and parameters*
Market Interest
Learn if your target market showed interest in your idea.
Target Markets
Learn if you’re targeting the right market.
Value Proposition
Learn if your target market understands the value of your idea.
* The list is not exhaustive. We run market experiments on several goals and test parameters depending on your company’s goals and needs.
Your ideas will thank you for it! 🙏
Let’s talk!